JOHN REED becomes official fitness partner of the women of FC Viktoria Berlin
Berlin, September 12th 2024
The new partnership raises the individual training opportunities and thus the fitness of the entire team to a new level. From now on, the players will have access to the brand’s unique gyms in order to be optimally prepared for the physical challenges and promotion goals of the current season off the pitch.
The women of FC Viktoria Berlin, who have attracted national attention as one of the best teams in the third-highest league, are now using the comprehensive equipment and motivating training atmosphere of the JOHN REED fitness studios on their way to the Bundesliga. JOHN REED stands for motivating music, street art and high-quality interior design in addition to an impressive range of strength and cardio equipment, a variety of courses and functional training areas.
“The training facilities at JOHN REED are outstanding: state-of-the-art equipment in impressive rooms where sport, design and music harmonize perfectly,” says Felicia Mutterer, one of the six co-founders of FC Viktoria Berlin. “With this offer, there are even more good reasons for our players to work on their individual fitness outside of team training.”
“We are delighted to accompany FC Viktoria Berlin on their way to the Bundesliga and to support the players with our offer,” adds Sarah Hernandez, Head of Partnerships and Retention Strategy RSG Group, the parent company of JOHN REED. “We are convinced that this is a wonderful brand fit with many synergies.”
The cooperation is an important step for both partners in promoting the individual development of female athletes and emphasizing the importance of supplementary strength and fitness training in competitive sport.
The women of FC Viktoria Berlin, who have attracted national attention as one of the best teams in the third-highest league, are now using the comprehensive equipment and motivating training atmosphere of the JOHN REED fitness studios on their way to the Bundesliga. JOHN REED stands for motivating music, street art and high-quality interior design in addition to an impressive range of strength and cardio equipment, a variety of courses and functional training areas.
“The training facilities at JOHN REED are outstanding: state-of-the-art equipment in impressive rooms where sport, design and music harmonize perfectly,” says Felicia Mutterer, one of the six co-founders of FC Viktoria Berlin. “With this offer, there are even more good reasons for our players to work on their individual fitness outside of team training.”
“We are delighted to accompany FC Viktoria Berlin on their way to the Bundesliga and to support the players with our offer,” adds Sarah Hernandez, Head of Partnerships and Retention Strategy RSG Group, the parent company of JOHN REED. “We are convinced that this is a wonderful brand fit with many synergies.”
The cooperation is an important step for both partners in promoting the individual development of female athletes and emphasizing the importance of supplementary strength and fitness training in competitive sport.